[…] ps. Check out my friend Lisa’s thoughts on the price increases for another interesting perspective: http://babesindisneylandblog.com/2014/05/3-reasons-why-im-not-angry-about-the-disneyland-price-hike/ […]
By now you have likely heard the news that the Disneyland Resort has raised ticket prices on virtually all of its admission offerings and stopped selling new Southern California Annual Passports. (Existing passholders can still renew and get the So Cal passport.) No one likes paying more for stuff, including me. That being said, I am not angry about the price hike and here’s why.
1. I understand the concept of supply and demand.
If you’ve been to Disneyland in the last year or so, you have likely noticed that it is more crowded than it used to be. There’s no getting around that fact. Disney has attempted to put time-saving measures like FASTPASSES into place to alleviate lines. These help, but it’s still incredibly crowded, which in turn means our family does a lot of things like the Tiki Room and Disney Junior Live on Stage over and over in order to not deal with the throngs of people.
Because it is tough to close the gates (what’s “crowded” to me as a local may not be “crowded for a family who has just driven down from Idaho), the only way Disney can deter crowds is to raise prices. It’s that simple. The higher the cost, the fewer people will attend. It’s supply and demand. You can’t complain about the cost going up and the need for Disney to decrease the crowds and not see they are one in the same.
2. Disneyland is a privilege and not a necessity.
My family needs things like milk, eggs and veggies. Although we LOVE Disneyland, and I often joke that we “need” a Disneyland day, we don’t. None of us are “entitled” to visit Disneyland just because we are so emotionally invested in the Disney stories our children love and adore. When I was a kid, we went to Disneyland once every couple of years, and I lived close enough to hear the fireworks from my bedroom at night! We were happy with only going as often as we did and I think people may have become too accustomed to having their Disney fix when they want.
Disney has the right to charge what they want, when they want. It is up to me to decide if I want to spend my family’s entertainment dollars there. They don’t “owe” me anything because I’m a “local.” Disneyland is a major contributor to the Southern California economy, and I don’t consider it a charity.
3. I have other things to be angry about in my life.
On social media, people aren’t just a little upset about the Disneyland price increase, they are YELLING ABOUT IT IN ALL CAPS! They are calling Disney “bastards” and pledging they will never return with statements like, “You’ve lost me as a customer.” People have every right to be upset with whatever they want, but for me, it’s just not worth it.
I’m angry about a lot of things in life, and the actions of a company and their private property are not one of them. Here are the things that upset me in no particular order:
- My friend Renata has breast cancer and she starts chemo today. The cancer is a result of the radiation she got when she had Hodgkin’s disease when her oldest was a toddler. Did I forget to mention she had a baby girl one month ago? She’s a mother of three with an newborn and she has cancer for the second time! CANCER MAKES ME ANGRY AND OUTRAGED! IN ALL CAPS! HOW CAN SOMEONE SO SWEET AND SO WONDERFUL GET CANCER TWICE?! CANCER IS WORSE THAN DISNEYLAND’S TICKET PRICES GOING UP!
- I am angry that my neighbor parks his crappy car in front of my house, day after day, instead of his house. It’s not “in-all-CAPS” angry, but it ticks me off because I have to look at it all the time. I especially love it when the alarm goes off randomly and when I confront him on it he insists he doesn’t have an alarm.
- I am angry that my poor grandfather is in the hospital at 92-years-old dealing with a broken back and I can’t do anything about it. IT SUCKS!
- I am mad that the Nigerian government has done very little to try to get back the innocent girls who were kidnapped from their schools.THIS IS SOMETHING WE SHOULD ALL BE YELLING ABOUT! If 200+ girls were kidnapped in this country, there would be a whole lot more outrage.
- MY MOTHER-IN-LAW HAS ALZHEIMER’S! SHE DOESN’T KNOW WHO MY HUSBAND IS ANYMORE, LET ALONE HERSELF. She has been robbed of everything that made her human and it makes me so mad that there is nothing we can do for her so that she can be released from the hell in which she lives. ALZHEIMER’S DISEASE IS WORTH YELLING ABOUT!
The bottom line is this:
No one likes to pay more for the things we love–whether we need them or just want them. If you are heading to the Disneyland Resort any time soon, don’t take out your anger on the Cast Members, as they have nothing to do with the price increase. If you want something to get angry about, think about the things that really impact your life in a meaningful way and take action to fight for those things. All the yelling and petitions in the world aren’t going to make Disney lower their prices, so why not put your voice to work for good?
Lisa Robertson is the publisher of Babes In Disneyland and author of the Babes In Disneyland travel guide now available for iPad on iTunes. Follow her on Twitter, Instagram or Pinterest. The Babes In Disneyland Facebook page is a great place to ask questions about the Resort or meet other fans.
(Visited 677 times, 4 visits today)
To this I say: Amen, Preach it, Sister! There are so many more important things to get angry or frustrated about. And to all those capital letter complainers, I say: Good! More room for the rest of us!
(I have yet to get out to Disneyland, but I will one day!)
100% agree! Great post.
You are absolutely correct in your article, but as an employee and customer of Disneyland I believe the QUALITY of goods that is exchanged for your DEMAND and MONEY is absolutely not what guests deserve. While working there I see people get pretty much robbed of their rights and money and they happily accept it because of the so called “magic”. If you would like to see fair then I would suggest you go to Disneyland Tokyo where they treat you fairly and give you what you pay for, because they’re not owned by Disney.
I’ve only known 5 people that have been to Disneyland Tokyo and none of them liked it. Here’s the best part of Disney….if you don’t like it, don’t go…If it’s too expensive, don’t go… If you think the service and product isn’t worth the money… why on earth would you go? Nah, it’s way better to go over and over and complain about it.
I generally agree, but I hate to one more thing move into a thing only people with money can experience.
As a life-long lover of all things Disneyland, I made the same exact assumption… that a hike in ticket prices will reduce the amount of people in the park, hence, an end to the 4-hour lines for popular rides.
After a recent conversation, with a friend who worked for many years as a personnel trainer for ticket-takers, I learned that the price hikes have never actually reduced the amount of bodies in the park. In fact, all that it does is keep locals from being able to enjoy the park.
I remember the days, just after the ticket books, when my brother and I would get into the park for $9.00, circa 1983. Disneyland is, by far, much more crowded these days, than I can ever remember.
All that being said, I completely agree that Disneyland can charge whatever the darn-well please, as that’s the nature of the free market.
Its been 4 years since I’ve been able to afford take my kids to Disneyland, and that, I regret.
Goddamn. I still want to be angry about the price hike but you’ve put it all in perspective for me and I hate you for it, haha. I don’t really hate you, but good job on this. You’re riiiight… I guess.
Thank you for these well thought out words. In the end the 5-10% price increase may mean I have to give up a few more Starbucks lattes during the year to budget for Disney, but we will still go when we have saved up enough extra cash. The changes are necessary for crowd control, as it is I have no desire to go most of the year, and we will be targeting the diminishing off season for future trips. If prices never increased the crowds would grow uncontrollably. As it is now for $150 park hopper in June you get 15 hours of play, or $10/hr you could spend in the park, sounds like a steal to me considering all the fun you could have in an hour.
As a low income family we do budget and save for each of our trips, but the memories are well worth it. I am jealous of everyone who lives close enough to not need to book an overpriced hotel when they go, but we don’t let that stop us from going, we just have to save a little longer.
I think your reasons are spot on. So many people voice their concerns about the price hike, but the there are more things to complain about, like the constant price hikes of gasoline! Now that’s something to bitch and moan about!!
Lisa, From the Cast Members in lodging, a very big THANK YOU. I am a Ticket Specialist and have seen ticket prices go up every year around this time with the largest increase June 2012 after Carsland completed DCA. Talk about Cast Member bashing! Guests did it for about 2 weeks after the prices went up and guess who took the brunt of it AS A Ticket Specialist, so yes, thank you for mentioning us. GBY!
In regards to the kidnapping thing, I would encourage you to actually look into how many young women (most of them kidnapped) are trafficked into our country each year, even within the city limits of Anaheim. It is happening in our country, but there is not a lot of outrage about it. This is not to take away from your post, but to encourage you to look into it and perhaps be the change that you’d like to see.
Your right about all those things…….but I think what most people are upset about is this, they hike up the price and they will say that should limit the amount of people in the park so you don’t have the 4hr wait in line when actually they let the same amount of people in the park and the lines are still 4hours long and Disney just made a bigger chunk of change for the same experience……they want us to think they are doing us a favor by raising the prices. They are laughing all the way to the bank because you stupid people out there are buying their BS like everything else!
Thank you !!! Great article. I appreciate the not taking it out on cast members since I am one 🙂
Honestly, they hiked the cost, what $4 for a ticket for 1 park/1 day, and a few more $$ for both parks/1 day…. I’m all for saving money, but if I am already OK to pay nearly $100 for a day in the park… 4 bucks isn’t going to kill me. I understand the need to try to reduce crowds (Disneyland isn’t responsible for the fact that many people will pay the additional costs for the experience, they are hoping the extra $$ will deter SOME not ALL). Plus, think of the cost of the enterprise… research and development, construction, maintenance of rides, stages and grounds, human resources (both corporate and in the parks), merchandizing vendors, actors and musicians for the special shows,safety regulations and crowd control, compliance to local, state and federal laws, fireworks!!…. It takes a lot of $$ to run an amusement park, and I understand the costs are alleviated by the patrons. I’m ok with that.
These are great points! Also– Minimum wage is going up in CA this July. Disney might be getting a jump on making sure they can pay their employees without seeing a decrease in profits.
I applaud you for this post. Every year when Disney has their annual/semi-annual price increase I watch social media blow up over the situation. And I shake my head and ponder how this can possibly be such a big deal. There are real problems in this world. Real ones! Not trivial issues that are merely an inconvenience (if you can even call them that), yet our society spends all it’s time and energy sensationalizing these trivial matters and ignoring issues that matter.
Another thing that I think the price increases do is balance out the special offers. It has gotten to the point where people feel entitled to a discount on their Disneyland or Walt Disney World vacation. So, being a smart company Disney knows that if they offer frequent special offers that save guests a bit on their vacation, they can off-set that cost by increasing the actual ticket price be a few dollars. Save me $150 by charging me an extra $20? No problem. I may not have explained it quite right, and that is probably an analogy more appropriate to WDW, but I hope it made some sort of sense!
Disneyland can limit admissions if it’s getting too crowded, they don’t always have to raise prices, pricing out those of less means. Also, I don’t mind the adult pricing as much as I dislike the child prices being almost as much as adult admissions. There used to be rates for child, youth, senior and adults. I’d like to see this return, plus discount rates during low season, when the park is open fewer hours, there are no night time fireworks or Fantazmic and some major attractions are down for refurb. Keep the current high adult rate for the busy periods, but offer off season pricing and a lower child rate. This would apply to both day tickets and annual passports. Offer a child annual, senior, etc.
Ok…supply and demand might have a little bit to do with it but if you research like I did and found out that just in Parks and Resorts world wide…Disney reports a quarterly P R O F I T of just over 3 BBBBILLION DOLLERS ( and yes I did stutter the billion ) , people might start asking” Why should I pay that much to get in”? That doesnt include merchandise,movies, and all the other things under the sun that Disney,owns. Like,Touchtone Pictures. assorted news stations and blah blah blah on and on and on. If you want crowd control then limit how many people you let in. Disney actually does it anyway but not till the park peaks over 50,000 people which is way too crowded for my liking. That talleys up to 2 hr. lines.
Now….dont get me wrong. I Love Disneyland just as much as the die hard season pass holders or the members of Club 33, but when is “Enough is enough”
I am a cast member and as one the ticket prices are nice because the local people won’t be able to come in as much. People have no idea how hard it is dealing with local guest, because they expect perfection and demand so many thing because they think it’s their right as locals. So not to sound mean but I hope not as many locals come in because you know what as a cast member I prefer to give amazing service to the people who actually saved up and are happy just to make it to the gates. Those are the people who make me feel so privileged as a cast member.. When I see the children’s face who feel lucky just to go to Disney at least once… those are the people that deserve our great guest service.
As a “local” AP’er, I take a little umbrage with your comment. Please don’t paint us all with the same brush. Last night, my friend bought hot chocolate & coffee for two of the guest services CMs who were standing out in the rain at DCA. I know they’re technically not supposed to accept gifts, but we insisted because it was cold, they were wet, and we were making a Starbucks visit anyway (to kill time while waiting to go to Tower of Terror – I’m autistic and can’t do the lines for long periods for a litany of reasons). I always ask CMs how their day is going, thank them for their assistance, and try to do something to make that short interaction between us as pleasant as possible. It goes both ways: if I expect magic, I better give it right back.
I also make it a habit to stop by CoC/CH to leave kudos for CMs who are being awesome (we aim for at least one per visit). Please know that some locals value Disneyland for what it is: a place to escape. It is one of the very few places in the world I feel comfortable enough to be social and be myself without (too much) judgement. I don’t leave the house as often or for as long as most people do, but when I do, Disneyland is one of a small handful of places I go. Only a few CMs have been insensitive/rude toward my condition, but the vast majority have been really cool and I appreciate that. If you think I don’t deserve “great guest service” simply because I am there semi-regularly and am local… I urge you to find a job elsewhere in customer service. Guests should all be treated equally, regardless of background or amount of times they visit the park.
Hi Jennifer. I think you may have misunderstood the gist of my post. It was intended for people who go out of their way to get anry about price hikes, not for guests like you who are clearly exceptional park guests who appreciate hard working Cast Members and the magic that Disneyland offers no matter the cost. I am also not sure if you have read my blog before. I am not a Cast Member; I am a former Cast Member. I am also annual passholder just like you. AND, when I did work at Disneyland, I worked in City Hall. I promise you that if I still worked there, I would love a guest like you who takes the time to come in and compliment those who go out of their way to provide guests with an awesome experience. If you are new to Babes In Disneyland, I hope you will stop by every now and then and check out our fun posts. 🙂
Lisa: My comment was a reply to the anonymous person who commented above me on May 20th. I just saw this blog post recently and I fully agree with what YOU have said.
When a Cast Member says this: “So not to sound mean but I hope not as many locals come in because you know what as a cast member I prefer to give amazing service to the people who actually saved up and are happy just to make it to the gates. Those are the people who make me feel so privileged as a cast member.. When I see the children’s face who feel lucky just to go to Disney at least once… those are the people that deserve our great guest service.”
It irks me :/
All my years ar Disney I have only seen an extremely long wait time for a ride, and that was the new Cars ride..
What is this 4 hr wait for rides??? That’s a rediculous assumption…The longest I’ve seen is still the Cars ride for about 90 mins .Yes this is as of last week ..Most rides are about a 45 min wait..As for food..You can bring any of your own food in..Try that at Knotts and they’ll tell you to kick rocks…As for rides..My son at 4 could get on 90% of the rides at Disney..At knotts he was limited to Camp Snoppy..Which we’d be done with in 2 hrs and fo home..Waste of a day trip. .
I do agree. It is hard for me though after growing up in So Cal and now living out of state with very limited funds. I grew up going every year to Disneyland and my parents were both raised in the Anaheim area. Now here I am part of a family affected by the economy, hit with many unexpected medical expenses, and struggling to keep up with bills. I get sad realizing that each year as we dig out of debt it’s still too far away. We don’t have a big house or new cars. We don’t have cable or flat screen tv’s. Every piece of furniture is used in our home even our bed. We all wear second hand clothes. We don’t spend money on useless stuff and my kids, like I’m sure thousands of other kids out there, ask to go all the time. Of course it is a luxury but it’s hard when the magic is lost. I hope that sometime in the next 5-8 years we can make it happen but I’m scared of what the prices might be then. It is miserable when it’s too crowded but it seems like there can be some other way. To me it just seems that Walt’s original vision is slowly fading. It just seems to those of us who struggle that Disneyland is only something rich people can do or you have to go into debt to do it.
This price hike won’t alleviate the crowding. I worked at Disneyland for 12 years and saw many price hikes. The crowds were never effected . . If anything it got worse. It all comes down to one truth. Its a business, they can charge what they want for their product. If you dont like it dont purchase thier product.
I was told by an employee that the price increase was not to help cover the cost of Cars Land, but to try to encourage some QUALITY-of-crowd control. He said that vandalism has dramatically decreased since the prices went up! Coincidence? I don’t think so, the riff raff can’t afford to get in any more.
Problem is we have raised 2 generations of kids on passes so it’s our own fault and false sense of entitlement that makes us angry. I’ve had a pass for the better part of 20 years…that’s, 20 years. The cost $189 for the premium back then, which included parking for only $29.
We take our kids all the time to the point of expecting it to be a part of their weekly (sometimes daily) routine. For us what may have been once a year has become our kids birthright because we set that bar for them way too high.
Don’t get me wrong, I loved my pass. I got so much out of it. The problem is that the passes wound up being the downfall of Disneyland. It’s their fault for making it too accessible. It was like feeding an addiction. Because I was hooked on the passes convenience for so long, I felt the necessity to buy one for my son too. I also convinced people I was dating to buy one too sometimes. (Only if it was going well, lol).
The only thing to blame on Disney is the passes themselves. We are to blame for abusing them to the point that they are $699 and almost $100 to get in for one day. We’ve made it more difficult for the average tourist to really enjoy a day with their family without breaking the bank.
Maybe we should go back to going just once a year with our kids and maybe only selling the top 2 passes like it was before. All I know is that I won’t be back for quite some time if at all.
As heartbreaking as your comment is, it is the absolute truth. I went to Disneyland about once a year during the 70s-80s. But when I had kids in the early 2000s, we had annual passes, and went once or twice a week for about four years! It was extremely disappointing when we stopped renewing, but that’s life!
Lil Dude From the Mall – love your response! Spot on!
As the “average tourist” who can only go once a year… I would go more if I could afford it, but park tickets alone cost more than the hotel and gas for our 14 hour drive combined! I’m not complaining, though, it is what it is. It just makes it that much more significant when I can save up the money to get there!
Spot on. We each have our vices,our loves, our values in life. There are MANY things to be angry about. Am I unhappy about the price of my annual pass these days? Sure. I love a great bargain, and maybe my pass isn’t one of them. But I don’t drink, that’s too expensive (especially at Disney!). I value the little time I have to spend together with my husband, daughter, friends,and we love to spend it in the park. And if it costs us to escape to a fantasy world for a few hours where sickness, inequities, safety and war don’t exist, please let me have that. Then we go back to our world of working in nonprofits and volunteering and figuring out how to pay for college tuition and dealing with aging parents. We aren’t entitled to anything in this world. Nothing. Be grateful for the happiness we can find, even if it is only temporary. And don’t judge others for where they find their moments of happiness. Just be. Let live. Mahalo nui loa
In my opinion,you are absolutely right about everything! The funny thing is, if you compare a one day Disneyland admission to some other theme parks, it’s actually cheaper. I was pricing Universal Orlando recently and I was surprised to see the prices.
I agree, in the grand scheme of things, Disney price increases are not that big of a deal. I don’t follow Disneyland ticket prices as much as I do WDW ticket prices. But I do know WDW ticket prices go up a little every year. Yet every year so many people are surprised and outraged by a price increase of just a few dollars. The price increases don’t bother me at all. If it results in less crowded parks, that’s a good thing for those of us who visit. As a stockholder and Disney fan, I want the company to do well. If they have more money coming in, it stands to reason they have more money to put into the maintenance of the parks. I would also think that would mean more money for new attractions and lands, like New Fantasyland which is awesome by the way!
Lisa you are so right. Bravo on reminding everyone that it is not a necessity but a priviege, but especially for the reminder that there are so many other things in the world that we SHOULD be ANGRY at. The cost of tickets at DL is definitely not more important than any of the issues you pointed out in your wonderful post.
I agree that people should totally be angry with other things in life and I totally understand about supply and demand. With their billions of dollars they could open up more parks here in the U.S instead of increasing the prices. Walt Disney’s dream was to build a place where families could go and spend time together and be affordable. It was never about money to him. I just feel if he was alive today tickets would be more affordable and that there would be more parks here in the U.S.
I think the same thing! Don’t raise prices to ‘weed out the riff raff,’ open more theme parks and make it more accessible! Raising prices is just an easy win-situation for the corporation – make more money, make it less crowded. However it doesn’t follow Walt’s dream.
Obviously you haven’t been there lately, cause the price hikes have brought the “riff faff” out in force!!! We were there a few weeks ago and yeah, it was a new dynamic. Just saying
You are absolutely right! I sure hope the price increase will lessen the size of the crowds when we’re their in September/October.
Great post! My family and I are planning our first trip to Disneyland- 13 of us! I’m thrilled to have found your blog and as a person whom will be paying for the price increase, it was expected. Maybe it’s because we usually vacay at WDW and they increase every year about twice. Regardless, you’re spot on with your thoughts!
This comment has been removed by a blog administrator.
As a CM at DLR… I wholly agree with you! I wish more guests were like you, you sound lovely, cheerful, and like you appreciate life. I’ve said it once, I’ve said it before, and now you’ve said it- Disneyland is not a charity (my paycheck certainly shows that). I hope to see you in the park! : )
I understand Disney raising the prices for annual pass holders. We do NOT make them any money. At least my family doesn’t. We don’t stay in their hotels, don’t purchase their sovereigns, and hardly eat their food while we are there.
The absolute worst time to visit Disneyland is right before they block out the lowest pass for the summer. So I am surprised, and relieved, that they didn’t get rid of that pass too. They might want to at least get rid of the monthly payment option. These things would make me terribly sad but if they really want to deal with crowd control, I think this would be a much better way.
I think it is very sad that they raised the general park admission though. I can’t imagine being a family from out of state trying to afford to go to Disneyland only to get there and find most of the popular rides down for maintenance.
For now I enjoy taking my daughter once a month. She spends most of her time playing in the parks and hugging on the characters. She could care less about the rides. We are also fortunate enough that we can afford to sit for over an hour to get a good seat at the parades since we are there all the time.
So I am not mad about Disney raising prices but I am not sure it will really help with crowd control. Also, I do think they should have a discount day twice a year and not allow pass members to attend on that day. Or maybe do some sort of wrist bands with different level of pay so grandma, who doesn’t ride a single ride, can come and enjoy seeing her grandchildren how fun.
One last thing, I completely agree with you about using our energy to fight for things that really matter. My ALL CAPS anger right now is for a little girl with Down syndrome stuck in Russia in a mental institution. We were trying to adopt her and even met her but then Putin shut down all American adoptions. Every time I am at Disneyland I think of how I had plans to bring her there, with my other daughter (who is adopted from US foster care in case anyone wants to rail on me for not adopting in the US).I could tell you horror story after horror story about children with special needs and how they are treated in other countries. This is something we should all be yelling about. https://www.facebook.com/childrenofthestate?ref=hl
I agree with your points, but at the same time (and as many have already stated) increasing prices has had no effect on the crowd levels. If they want to really do something about it, they need to remove the payment plan. This is making it easy for locals to get passes. Not to mention the SoCal Select and all that.
Also, Disney has been scheduling refurbs simultaneously. At one point we had Nemo, Fantasmic, Big Thunder, Splash Mountain, and it’s a small world all down at the same time. This many rides down at once is GOING to cause crowds.
But in any case, I think it’s a shame that there are CMs on here writing about how they basically don’t care about locals and only give their best guest service to non-locals. Walt must be rolling in his grave. Not all locals treat guests poorly, just like not all non-locals are wonderful guests. It’s just sad the few have poisoned the rep of the many.
But I digress… Disney is a business first and I get that. I just hope this increase is to give the CMs better benefits/raises/etc.
THANK YOU!!!! This is perfect.
Yes, Disneyland is not a charity, however, raising prices makes it more difficult for lower income families to experience the magic that is Disneyland. So, in following the supply and demand theory, only privileged children can have the luxury of going to Disneyland. I’m sure Disneyland has charities that allow low-income children to visit their park, but in general, the demographic will shift towards richer families.Disneyland has created a Disney monopoly, putting Disney “magic” in very child’s head, however, there is a discrepancy in the ease of access of going to Disneyland depending on the child’s family’s income. Not saying Disneyland owes anybody anything, but the consequences of this price hike is something to think about.
Alternatively, in going with the theory of supply and demand, if demand is so high, raise supply in order to keep prices low. Expand Disneyland and follow Walt’s dream of creating a fun theme park for families by making it more available for everyone.
Honestly, I do not care if the raise the prices 200%, people will pay for what they want period. Although I agree slightly with your points, there are a few that are super exaggerated. One, in no way does this compare to kidnapped people or cancer. But if you are an Angelino, it might just be something you are passionate for. For me I don’t care cause my husband and i carried the premium pass for many years and now I only go for Christmas and Halloween time and I am satisfied. But, I do know Price increases are normal parts of business. Let’s just not go all extreme with examples.
Good article, but I really need to correct you on your supply/demand reference. Companies do not raise prices to deter customers…that would be opposite of being productive. They raise prices because there is a higher demand, and therefore maximize profits. The duty of a corporation is to maximize profits for the organization and its shareholders. Yes, smaller crowds will come as a result, but they do not raise prices for the primary purpose of reducing crowd numbers.
I agree that we should not be angry because there are worse things going on in the world, but I just don’t understand why they raised premium passes so much. I also don’t understand why the passes for children are not cheaper.